I design and build AI-powered systems and interactive experiences that shape how people learn, decide, and engage.
My background spans learning experience design, game development, animation, and front-end development. I care about the full lifecycle: problem framing, prototype, rollout, and the iteration that happens after real people show up and surprise you.
A 10-minute reflection experience that turns one real AI work example into a behavioral persona and tailored coaching — while mapping how AI is actually being adopted across the company. 502 participants in <2 weeks, 87% completion, no mandate.
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AI assistant embedded in HubSpot's performance workflows to raise the floor on reflection quality — without writing for the user or flattening managerial voice. ~2,600 users, 3rd most-used AI tool at HubSpot.
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A Day 1 onboarding game where an AI game master presents realistic cultural dilemmas and reflects back what your choices reveal about your instincts. Judgment practice, not memorization. 96% of new hires felt culturally connected.
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